The Writing Life
Today’s post is by Jim Dougherty.
Has anyone ever told you to “find your voice“? It’s a curious bit of opaque advice that people like to share, but what does it really mean? Does it mean that you should write about the things that interest you? Does it mean you should become an indignant, uncompromising (underappreciated) artist? Does it mean you should find a voice that someone else wants you to have?
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I might have used some link bait with that title. I don’t think Jim Dougherty, the author of this post, or I know the secret to writing the perfect headline. We simply bumble and hope that we write a better headline the next time.
Headlines are pretty important. More people will read your headline than will read your content. Some people will comment on your headline if your blog posts circulate in social media circles. But most importantly your headline is the reason that people will choose to read your writing or not.
For most people, this probably isn’t a huge revelation. But for me, it was.