I work with Kimbia on an ongoing basis to provide editing, proofing, and writing services. The deliverables range from email nurture campaigns to blog posts and educational guides.
Sidebar Technology Solutions
I recently worked with Sidebar Technology Solutions to finesse some brochure and website copy. The goal was to create an understandable piece to give to potential clients at tradeshows and via email.
Who Do You Write For?
“People who say they write for themselves write for no one. The reader is the spark that makes your work explode into being.” — Mary Karr
Lemon, or a Thought on Editing
“We pluck the lemons; you get the plums.” — Volkswagen, “Lemon”
Something Borrowed, Something Blue
“I’ve always been fascinated by people who can put things down on paper, and I liked to listen for new ways to say old things and old ways to say new things.” — Andy Warhol
Why You Need a Writing Rhythm
When it comes to creating online content, the word “rhythm” sometimes seems to connote consistency. “You should publish content regularly,” says the great and mighty they, “so that you’ll rank, readers will visit, et cetera, et cetera.” I don’t necessarily have a problem with the statement — publishing content on a consistent basis helps with SEO and creates audience expectations — but I think of “rhythm” in a different way.