I’m no data analyst, but I do know the importance of data. I recognize how it can act as rocket fuel—or, at least, a baking-soda catalyst—for marketing, PR, and advertising. It drives campaigns and initiatives to successful conclusions.
The newer social networks – Instagram, Vine, Pinterest, Snapchat – have one thing in common: they’re visually oriented. The premise behind them seems to be about sharing experiences and emotions “of the moment.” None of them require much captioning, raising the question of whether they’re killing writing.Continue Reading