I’ve decided to cancel my Amazon Prime account. The two-day shipping perk doesn’t cut it. I can’t ever seem to find a decent book to borrow from the Kindle Lending Library, either – a user error, I’m sure, but a worthwhile justification to my way of thinking. Add the distraction of Amazon Prime Instant Video, and it’s too much. I need to be done with it. I have better things to do, but I’ll never do them as long as I let the diversion live.
Geoff Livingston (my boss!) and I have been working on a top-secret project that we’re happy to announce: an e-book that examines the shift from primarily text-driven communication to visuals. Our work in marketing, PR, social, and mobile has given us a birds-eye view of the situation, and it isn’t one that can be addressed by creating “snackable content.” We believe the shift is much deeper and larger than that. While we don’t believe words are going to disappear altogether, we do think a change in how we approach, create, and publish content is needed.